The journey to bee kind dog
Natalie Asseraf
bee kind dog Founder / Managing Director
Natalie Asseraf, Founder and Director of bee kind dog, is a seasoned leader in the pet industry with 20+ years of experience spanning product innovation, supply chain, and brand development. Building on her legacy as the second-generation leader of Gummi Pet Products, Natalie brings trusted relationships with retailers and manufacturers. With bee kind dog, she is redefining preventative pet wellness, harnessing hero ingredients like Australian native bee propolis to deliver products that are scientifically supported, sustainable, and scalable.
Natalie Asseraf
bee kind dog Founder / Managing Director
Natalie Asseraf, Founder and Director of bee kind dog, is a seasoned leader in the pet industry with 20+ years of experience spanning product innovation, supply chain, and brand development. Building on her legacy as the second-generation leader of Gummi Pet Products, Natalie brings trusted relationships with retailers and manufacturers. With bee kind dog, she is redefining preventative pet wellness, harnessing hero ingredients like Australian native bee propolis to deliver products that are scientifically supported, sustainable, and scalable.
Gummi Pet Products founded by Jeweller Monty Engelman designs a bejewelled dog collar using rubber and diamantes as a first to market product.
Pet accessories ranged in major retail outlets including PETstock & over 200 independent retail outlets nationally securing a loyal customer following for their quality and design.
Natalie Asseraf, daughter of Monty comes on board as CEO following Monty’s passing. Nat’s career spanning close to twenty years in the fashion industry brings a wealth of experience to gummi.
Wally, the family fur baby provides inspiration for identifying the opportunity of gummi’s Wellness range. Developed using Australian Native Bee Propolis, this natural healing super ingredient is a powerful substance with a rich medicinal profile and backed by science.
Why you’ll love bee kind dog
Australian Native
Bee Propolis
A powerful, natural healer.
Vet
Approved
Clinically reviewed. Practitioner trusted.
Scientifically
Backed
Grounded in research. Guided by results.
Naturally
Derived
Source of flavonoids. Chemical & pesticide free.
Australian Made
& Owned
Sustainably harvested in the diverse flora of Australia’s forests.
As pure as nature intended
No nasties. Nothing hidden. No fluff.
At Bee Kind Dog, we believe the most powerful science already exists in nature. Instead of creating formulations that rely on harsh synthetics and chemicals, we harness natural Australian ingredients that are proven to protect, heal and soothe. Every product is carefully formulated in conjunction with our vet advisor, so pet parents can feel confident in their fur baby’s daily wellness routine. Just carefully crafted, propolis-powered protection, buzzing with Australian goodness.
Bee Propolis Explained
Bee Kind Dog’s propolis is pure, potent, and pesticide-free, just as nature intended. Sustainably harvested in Australia with bee welfare in mind, it’s naturally antibacterial and antifungal for goodness you (and your pup) can trust.
Superior Antibacterial Defense
Australian Native Bee Propolis is renowned for its potent antibacterial and antimicrobial properties. It’s a natural shield against infections, making it ideal for treating cuts, wounds, and skin irritations in pets.
Preventative Health for Dogs
By reducing the bacterial load on the skin and in the mouth and by supporting the immune system, propolis helps stop small issues before they become big ones. It assists the body’s natural repair processes and strengthens barrier defences meaning fewer irritations, infections and inflammatory flare-ups.
Meet Our Australian Native Bees
Bee Kind Dog sources its Australian Native Bee propolis from Queensland. The propolis is cultivated directly from the beekeepers hives and processed in their GMP accredited, state of the art manufacturing facility. The propolis collection process is non-intrusive and sustainable in practice, with minimal human impact on the hives.
Why Is It Beneficial For Dogs?
Bee propolis is a natural resin collected by bees from tree buds and bark. They use it to protect and sterilise their hive. It’s essentially the bees’ own immune defence system. For dogs, it offers natural antibacterial, antifungal, antioxidant and anti-inflammatory benefits that can support the skin, gums and immune system
Explore Our Range
Powered by Native Bee Propolis
